Some online users have responded following the lack of recognition for Ruth Kadiri, a prominent filmmaker in Nollywood, during the recent AMVCA event.
Despite consistently producing and sharing a new movie on her YouTube channel every week, garnering millions of views across Africa and beyond, Kadiri has not received many awards, particularly none from the AMVCA.
There are differing views among netizens, with some suggesting that Kadiri’s movies are low budget, while others speculate that the AMVCA may not currently prioritize YouTube productions.
Some comments online:
@cruisenation said: AMVCA rewards excellence not nediocrity. This people need to understand that acting and movie production is not a walk in the park, it is serious business. She has chosen the youtube path, to make money from views, whether it makes sense or not, just sha act and put it there. She is rich and that’s what she wants.
John_3 said Ruth youtube movie is just one level above Asabawood and that is fact.
The African Magic Viewers Choice Awards (AMVCA) was held on, 11th May, 2024. Actress Kehinde Bankole won the best actress for the AMVCA 2024.
Actress Kehinde Bankole Wins Best Actress At AMVCA 2024, Beats Funke Akindele & Others (SEE FULL WINNERS LIST)
Actress Genevova Umeh and Demola Adedoyin won best supporting actors, while Actor Wale Ojo won best actor in a lead role.
Na cinema standard them dae find not YouTube standard