Famous Afrobeat singer Davido Adeleke recounts how, as a youngster, he managed to secure a lucrative endorsement deal with one of Nigeria’s largest telecoms companies.
The artist revealed this in a recent interview, saying that MTN was a new telecoms provider in Nigeria at the time.
Davido claims that he was 17 at the time and had written two popular songs, which placed him in the brand’s intended market.
The musician, who just dropped his fourth studio album, disclosed that MTN had once offered him an endorsement deal for N20 million.
He was able to write more songs with the money from the deal, which also aided in the debut of his first album.
Puma Grants Davido’s Request, Sends Private Jet To Nigeria To Fly Him Out To Manchester City Victory Match
David Adeleke, better known as Davido, a Nigerian international artist, boasted on social media about flying to witness Manchester City win the Premier League.
The musician was flown out of the country by PUMA, who happens to be one of Manchester City’s big sponsors and a brand Davido promotes in Nigeria.
Davido brags about having a family like PUMA on Instagram, sharing photographs of himself boarding and alighting his aircraft and claiming they influence his unplanned decision to attend the match.
The father of three followed his images with a series of tweets he exchanged with PUMA.
He wrote,
“Why wake up and just decide to hop on a plane to go see the English champions on the day they win the league? Well, when you got family like @pumafootball , the question is, why not?”
