BBNaija’s Kiddwaya is cautious about how the public perceives his financial status. In response to a fan’s inquiry about his wealth on Snapchat, he clarified that he does not consider himself rich, attributing his family’s affluence to his father.
He further referenced the book “48 Laws of Power,” suggesting that one should strive to surpass their mentor, in this case, his father.
Despite frequently showcasing his wealth on social media, Kiddwaya consistently acknowledges his father as the primary source of his financial standing.
His relationship with the Nigerian public regarding his wealth is complex; he often faces criticism for excessive displays of affluence. However, during his time in the BBNaija house, he was praised for his generosity when he made numerous promises to his friends.
When those commitments failed to materialize, public sentiment shifted, and he faced backlash for what many perceived as unfulfilled promises, despite his ostentatious lifestyle. Overall, Kiddwaya maintains a relatively positive media image, rarely finding himself embroiled in controversy or facing cancellation.
He tends to avoid celebrity feuds, even though he socializes with many prominent figures. Notably, he is recognized as a close associate of Davido, with whom he has been seen on multiple occasions.
When Davido acquired his second private jet, Kiddwaya congratulated him in a rather ostentatious manner by showcasing his own private jet, which drew criticism from online users for being unnecessarily boastful.
Aside from his displays of wealth, little is known about Kiddwaya’s personal life. Most details about him became public during his initial participation in the BBNaija show, particularly his relationship with Erica Nlewedim, which garnered significant attention but ultimately did not endure after their exit from the house.
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